Category: Give your clients a real choice.

Wholesale Eyewear Your Clients Will Actually Ask About.

Small-batch, craft optical frames inspired by 50s–60s French and Italian design. Built for independent practices that refuse to carry the same thing as everyone else.

Every practice has frames. Not every practice has the right ones.

Your Patients Want Something They Haven't Seen Before.

When Nothing Stands Out, Patients Walk Out

When your wall looks like every other practice in town, patients go home and shop online. They want frames with weight, character, and a look that actually stands out. The question is whether your practice is the one that has it.

The Kind of Frames Most Distributors Don't Carry

Thick, well-made frames inspired by 50s–60s French and Italian design. The kind patients pick up, turn over in their hands, and actually want to wear. The kind that start conversations and give your practice an identity nobody down the street can copy.

See the Collections →

Courtland Eyewear was born in the basement of an optical shop founded in the 1930s, more like a museum than the marts and chain stores of today.

The basement was packed floor to ceiling with frames from the 50s and 60s. They were so much better- not just in quality and craftsmanship, but in style and design.

That basement became the inspiration for the craft frames Courtland Eyewear makes today. Artistic style, thick high-quality construction and materials. Timeless eyewear that transcends fashion trends and never goes out of style.

Learn More About Courtland Eyewear →

Why Practices Choose Courtland Eyewear

Frames Nobody Else is Carrying

Built to Last

Most frames are thin, light, and forgettable. Courtland sources only the best materials, they're thick, substantial, and built to hold up over years of wear. And because every design is rooted in classic style, they don't follow trends. They outlast them.

Frames They'll Ask About

Our collections are small-batch and curated, not mass-produced and catalogued. We give your patients a unique and complementary look they cannot find anywhere else. The kind patients notice on someone else, ask about by name, and come back for.

Inspired by a Lost Era

Rooted in 50s–60s French and Italian nu-wave culture, every frame carries a mid-century style with real artistic intention behind it. Not trend-chasing. Not badge-engineered. The kind of design that was abandoned by modern manufacturing and worth bringing back.

Worn by People Who Know the Difference

Musicians, artists, cinephiles, vintage lovers, creative types, the people who wear Courtland Eyewear frames aren't settling. They came in looking for something bold, something different, something worth wearing. Your practice is where they find it.

Three Steps to Stocking Something Worth Carrying

Here's How It Works

Reach out

Send us an email or call. We’ll discuss your practice, your patients, and what you’re looking for.

Review the collections

We’ll review our current collections and discuss pricing. You'll see exactly what we carry and why it's different.

Place your first order

10-frame minimum on first orders. 5-frame minimum on reorders. The exchange program protects your investment.

Your Practice Deserves Frames Worth Carrying.

Distinctive frames create distinctive practices. Give your clients something to talk about.

What our customers say

Hear It From Someone Who Actually Wears Them.

The glasses are unique, thick.... the thickness was important and even the overall shape is perfect. I could not have made a better looking pair with my own hands. I'm almost afraid (no I am afraid) to give them to my optometrist......for fear they may mess them up.

— Stan

Ready to Carry Something Your Patients Have Never Seen?

Let's talk about your practice and whether Courtland Eyewear is the right fit.

Contact Us

Or call us: 304-286-2524